Interview with Sarah Hester Ross
By Louise

Just The Tonic Nucleus 10, 11, 14, 16, 17, 18 Aug at 2:30pm Aged 18 plus

Sarah Hester Ross is a comedian who is making it big in Las Vegas, has a huge social media following and a show on Apple TV. What she has to say is fascinating, not only about her show, but the depth she is prepared to share about this, social media and a certain movement. We also talked about the Edinburgh Fringe Show and audiences in the UK and US. It gives food for thought, especially when it comes to social media and movement.

Firstly, this a description: “Meet musical comedian Sarah Hester Ross. Following the release of her new comedy special on Apple TV and Amazon Prime, Don’t Mess With a Redhead, comes her debut at the Edinburgh Fringe. Sarah Hester Ross Is What? is a hilarious musical experience that shows you a woman being TikTok famous, who doesn’t want babies and is the leader of the Stop Giving Men Microphones movement. ‘I guess women are funny’ **** (A random guy after the show).”

Let’s welcome Sarah Hester Ross, who has come across “the pond” from the US to Edinburgh.

I wondered if musical comedy and was a path she always wanted to go down. She said:
“Definitely not!” I’ve been a musician all my life, but comedy is kind of new to me, maybe in the past 6-7 years.” It turns out she is a very talented musician. She continued to tell me that it  came about doing duelling pianos, which is what she does in Las Vegas full time. It’s all request like top 40 music like Don’t Stop Believing, Living on a Prayer, Piano Man, people just write down what they want. It then is very comic driven, improv with audience participation and that’s when she realised she had a knack for comedy. She was honest about this on how it took awhile to “figure it all out”. She’s done it for 10 years now, so is like old hand now.

Sarah’s Fringe show is Sarah Hester is What? So we talked about what this is and who is she…

Social Media Chat:

She’s very popular on social media and it came about from this, but she gets called a lot of things in general. “When people don’t know who you are personally or only know you from one visual pointer, one video, one experience, the things you get called tend to be incorrect. The show is basically me mocking that concept of what I get called and then to answer who I really am and what.” She then goes onto talk about expectations, saying “well at the end of the day, I am putting stuff out into the world and how it is perceived is none of my business. I can’t control that. So, in the show Sarah Hester Ross is What, I get to control the narrative, explain who I am, how I want to be perceived and then people can do what they want” I’d hoped that people would then get a rounded picture of her, instead of just being judged on one photo etc. “It’s a nice introduction to who I am, so if you don’t know who I am through social media, you’ll see why people do like me. It definitely isn’t just a show for people who know me online.”

Pros and Cons of Being A Social Media Sensation

Her audience grew in lockdown. She said, “Lockdown was a surge for me, right place, right time, everyone was on their phones, no one was working, so I just massively put out content as much as I could, got an audience and they stuck with me, which is pretty cool.” I’d hoped they’d stick with her. She enthusiastically responded with “I’d like that, I’d like that. Honestly, it’s about consistency online. People, not out of malice or negativity, but people forget, so being consistent with my content and output. I just released my comedy special on Apple TV and Amazon Prime and that’s one of the things, I have to keep reminding people it’s out there because there’s a lot going on in the world. I’m the only one thinking about me 24/7, so I have to keep reminding people.” Which led to us talking about us all vying for some space, which she was in agreement of.

Apple TV and Amazon Prime Show – Don’t Mess With The Redheads

I was curious as to how this came about and the impact on her career.

“For the impact, it’s been the biggest thing I’ve done in my career. Being on 2 large streaming platforms has been huge for me. So far it’s been more bragging writes than anything else.” She then talked about touring. “So I started touring after the pandemic with my one-woman show, mostly comedy clubs and Comedy Dynamics is the production company that released my comedy special. They found me online and they reached out to my agent and it’s history from there. It was very Kismit! Honestly, again right place, right time. I guess that’s kinda my M.O. I’ve just got to be there to make it happen”. Which led us to talk about how sometimes we have to seize the moment.

“Stop Giving Men Microphones Movement”

I’d just heard of it, so it was intriguing, so I asked her to elaborate on what this is and what the goals were as I was taken aback by this being a “thing” and the striking title. The reply is fascinating:
“The title is quite shocking, so I understand people’s apprehensiveness. It basically came off the idea, there was a trend going round Tik-Tok, maybe 2 years ago that the male podcasts that specifically talk about making crude comments towards women’s issues, women dressing inappropriately, women shouldn’t being doing or that… blah, blah, blah. So that’s kind of where it sprung from.”

“So I wrote this song and I would do these Tik-Tok videos and people really seemed to engage with them and like them and understand by them what I mean by ‘Stop Giving Men Microphones’. It definitely is not let’s stop men from talking, sort of, because if you think about it, and I talk about this in my show a little bit that our entire society was made for men by men and men have had the power, the voice, the say so for centuries and I think it’s time for a change. I think women had the microphone more and the think this is the perfect time for it. There are so many brilliant, talented, smart, creative women out there, but, you know, a lot of them are being seen, but a lot of them aren’t and it’s strictly because they’re women and there’s no argument to it, so that’s kind of part of the whole vibe, and I do. It’s sarcastic, it’s satirical. I’m not saying let’s close the mouths of all men with staples. So everyone just calm down a little bit, but it is to start a conversation of the idea that women have things to say and the things that men say are really ridiculous, like a lot of the time…” (as she chuckles).

Mixing Music and Comedy Being Niche in The US and Victoria Wood and Differences in the US and UK for this Type of Comedy

This led us talking about comedian, Victoria Wood and how she would  take a big topic and either talk about it in straight comedy or she would add music and sing it. It transpires, she “loves Victoria Wood and really has for a really long time”.
It led to me asking about marketing it to the “niche” market so she could say “hey folks, it’s comedy and music together.”
Interestingly Sarah said, “I think it’s a little more niche in America. The world of comedy is boxed in. Comedy audiences are expecting stand-up comedy. I think it’s a little different over here in the UK.”
She then divulged, “And I think that’s why I wanted to be here so badly. I think what I do, for lack of a better word accepted more in the UK, because you have huge comedians, like Tim Minchin, who is iconic” and we talked about other comedy/musicians like Bill Bailey. “These are some iconic musical comedians. Flight of the Concordes was huge in the States, but I know it was huge here in the UK, so it really is just kind of convincing people what I do is proper comedy, but at the same time, I lean more to the music side of things and it’s because I’ve always been a musician and I think also to be the extent of my music being proper good music as well is important to me. I want the recording to be professional. I want it to sound good. I want the melodies to be catchy and free to sing along to. As the musician brain of me, this side of my brain is important to me and I’m not sure that’s always the case with musical comics, but sometimes the comedy is more important than the music, but that’s one of the reasons I love Tim Minchin so much. His music is just flawless. Yes, it can be funny, but he also has this side of just gorgeous music, so I lean towards that a little bit more.

Audience Reaction of US and UK

Sarah candidly talked about this. “To be honest, I haven’t really got a good feel about it.” At time of interviewing she had done 3 shows, which were “pretty light on the crowd, but most of the people there have known me prior, so they have been walking in knowing what to expect, so they’re good audiences. They are kind and reactive, so I haven’t had an opportunity to really showcase to a brand new audience. I’m hoping that will change, but there’s a lot of competition here at the Fringe and over 3000 shows is unbelievable and there’s so much talent here.

Some fun things are “Seeing new acts. I just saw Chris Hall for the first time. We’ve been mutuals on Tik-Tok for a while, but I saw his stand-up and it’s just so very good. Another show I just saw was an American from California, T. Hall, he’s really fantastic.
I’m just looking forward to be surrounded by really talented people and possibly getting inspired. But that is also the challenge in the sense that I am trying to get that attention they are also trying to get. It’s like a frenemies type of thing, so it’s definitely a challenge.

Thank you for your time Sarah Hester-Ross for this illuminating interview.

You can get tickets for her Edinburgh Fringe Festival show here: https://tickets.edfringe.com/whats-on/sarah-hester-ross-is-what

You can also find her for her non-Fringe show on  Apple TV   and  Amazon